On November 23, 2016, the Weeknd released a 12-minute-long short film in promotion of the album, directed by Grant Singer, who also directed the 'Starboy' music video. On November 25, 2016, all of the album's tracks played throughout the Weeknd's interview with Zane Lowe for Beats 1. On February 12, 2017, the Weeknd and Daft Punk performed at the 2017 Grammy Awards. On December 6, he performed at the 2016 Victoria's Secret Fashion Show on CBS. Four days later, the Weeknd appeared on The Tonight Show Starring Jimmy Fallon to perform both 'I Feel It Coming' and 'Starboy'. On November 20, 2016, the Weeknd sang 'Starboy' at the 2016 American Music Awards. He promoted the album by performing both 'Starboy' and ' False Alarm' and starred in a brief cameo on the 'Weeknd Update' sketch, where he acknowledged his new haircut. The Weeknd was a musical guest on the season 42 season premiere of Saturday Night Live. The song peaked at number 47 on the Billboard Hot 100. ' Secrets' was released to radio in Italy on November 10, 2017, as the album's fifth and final international single. The song peaked at number 43 on the Billboard Hot 100. ' Die for You' was released to rhythmic contemporary radio on September 19, 2017, as the album's fifth and final single in the United States. The song peaked at number 44 on the Billboard Hot 100. ' Rockin' ' was released to contemporary hit radio in France on May 9, 2017, as the album's fourth international single. The song peaked at number 31 on the Billboard Hot 100.

' Reminder' was released to rhythmic contemporary radio on May 9, 2017, as the album's fourth single in the United States. The song peaked at number 16 on the Billboard Hot 100. ' Party Monster' was released to urban contemporary radio on December 6, 2016, as the album's third single. The song peaked at number four on the Billboard Hot 100. ' I Feel It Coming' was serviced to British contemporary hit radio on November 24, 2016, and later to rhythmic contemporary radio on December 6, 2016, as the album's second single. The song peaked at number one on the US Billboard Hot 100. The music video for the song premiered on September 28. The song features guest appearances from French electronic duo Daft Punk. On September 21, 2016, the album's lead single, ' Starboy', was released digitally on music stores and streaming services. See also: Starboy: Legend of the Fall Tour Singles The CD booklet featured 22 pages of 11 portraits and no album credits. The album's sleeve is photographed and designed by Nabil Elderkin. On September 21, 2016, the album overall and its title was officially announced, with its release slated for November 25, 2016. I was a teenager when I saw Scarface, and even though it was unbelievable, it's kind of cool Tony Montana could survive all those gunshots and not feel them. The vibe on Starboy comes from that hip-hop culture of braggadocio from Wu-Tang and 50 Cent, the kind of music I listened to as a kid. In an interview with Billboard, the Weeknd revealed that heavy influences on the album were 50 Cent and the Wu-Tang Clan. On September 7, 2016, the album was confirmed to be in production from an interview with VMan, with influence taken from Prince, the Smiths, Talking Heads and Bad Brains. On August 24, 2016, the Weeknd was confirmed by the Republic Records executive vice president Wendy Goldstein to be collaborating with the French electronic dance duo Daft Punk, during an interview with Billboard.

The album won Best Urban Contemporary Album at the 2018 Grammy Awards.ДЄfter the commercial success of his previous album Beauty Behind the Madness in 2015, the Weeknd hinted at the release of his third studio album on March 12, 2016, with his Instagram calling it the next 'chapter' to his music. In January 2019, the album was certified triple platinum by the Recording Industry Association of America (RIAA).

It also debuted at number one on Billboard 's Canadian Albums Chart. Starboy received generally favorable reviews from critics and debuted at number one on the US Billboard 200, with 348,000 album-equivalent units, 209,000 of which were pure sales. It was supported by seven singles: ' Starboy', ' I Feel It Coming', ' Party Monster', ' Reminder', ' Rockin' ', ' Die for You', and ' Secrets'. The album features guest appearances from Daft Punk, Lana Del Rey, Kendrick Lamar, and Future. It was released on November 25, 2016, through XO and Republic Records. Starboy is the third studio album by Canadian singer-songwriter the Weeknd.

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